The Rolex Datejust 31 (278274) is the perfect blend of refined elegance and everyday wearability. Adding a Helvetus® curved FKM rubber strap offers a fresh, modern look while preserving the classic sophistication of the Datejust.
In this guide, you'll find everything you need to know about fit, finish, and our most popular strap options for this standout model.
Perfect Fit Guaranteed for Rolex Datejust 31
The Rolex Datejust 31 (278274) features a lug width of 17mm. Helvetus® straps for this model are designed for a precise fit, so no size selection is needed on the product page. You’ll receive a strap that fits perfectly right out of the box.
Why Choose Helvetus® Curved FKM Rubber Straps?
Our straps are engineered for quality, comfort, and lasting performance:
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Custom Fit: Curved ends match the case for a smooth, seamless integration.
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Exceptional Comfort: Soft, flexible FKM rubber feels great all day long.
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Resilient Design: Waterproof, UV-resistant, and built for everyday life.
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Timeless Style: Adds a contemporary touch while keeping the Datejust’s elegance intact.
Deployant vs. Pin Buckle – Which Should You Choose?
We offer two high-quality closure styles:
1. Deployant Version (Use Original Rolex Buckle)
Built to work perfectly with your original Rolex deployant clasp.
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Maintains the original luxury look and feel.
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Sleek and secure fit.
2. Pin Buckle Version (Effortless & Adaptable)
Includes a premium stainless-steel pin buckle for flexibility and ease.
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Great for casual looks or quick adjustments.
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Comfortable for daily wear.
Bestselling Rubber Straps for Rolex Datejust 31
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Datejust 31 Black Curved Rubber Strap – Deployant Version
A classic best-seller that suits any setting and style. -
Datejust 31 Navy Blue Curved Rubber Strap – Deployant Version
A refined, elegant choice for those who want a subtle but stylish upgrade.
Bring modern comfort and subtle style to your Rolex Datejust 31 with Helvetus® curved FKM rubber straps.
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